The village of La Roche Posay is about 12km from Preuilly sur Claise, and sits on the bank of the Creuse river at its confluence with the Gartempe.
The name will be immediately familiar to anyone who has ever visited a cosmetics or skin care counter: the local water is high in selenium and has been used for many years for skin care. A spa was founded in the village in the 19th century to treat skin disorders, and had grown into a huge cosmetics firm by 1989, when it was sold to l'Oreal.*
play most days of the year in the town square
*La Roche Posay is not to be confused with Roche Pharmaceuticals, a completely unrelated Swiss/USA company.
Note from Susan: La Roche Posay is pronounced like 'lah rosh-pozzeh' if you are Australian (the 'o's are soft, as in 'cot', not hard as in 'coat', and Roche and Posay treated as if they are one word). If you are American, La Roche Posay apparently sounds more like 'luh rush-puzzeh' though – see Ken's post on the pronounciation of another nearby town, Loches, on his blog Living the Life in St-Aignan. (See Ken's comments below if you want to know how it is really pronounced.)